OUR THOUGHTS


The 3 Worst Limiting Beliefs Holding You Back

Video storytelling is arguably the most powerful tool in the art of communication.

If you have an idea, product or service that your audience will benefit from you need to use video to communicate what it does to those that count…

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How to Ask for a Testimonial

Amazing testimonials are the icing on the cake when it comes to selling what you do….

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How To Get Amazing Testimonials

Everybody loves a great testimonial. There’s nothing quite like social proof to validate what you offer but how do you get one?

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Why Video Storytelling is the Most Important Communication Skill to Master in 2020

It’s been argued that video storytelling is the most powerful tool in the art of persuasion.

And that by 2021 it’s set to become….

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The Number One Secret To Overcoming Objections

It’s so frustrating when you hear your clients say, ‘I don’t have the budget’. ‘I don’t have the time’ or ‘I just have too much on my plate right now.’

I know because I’ve been there…..

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Three Reasons Not To Hire A Videographer

It’s a great feeling when a client says something like, “Wow, wow, wow!!! Amazing. Jeepers Guys, just loving the work here.” It’s like a rush of happiness sweeps through your body and it makes everything feel worthwhile.

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The Number One Reason Why Marketing Videos Are Critical To Scaling Your Business

I so desperately wanted to wow them with our idea. I knew that what we had to offer was amazing and that if they gave us the chance, we could do amazing things for them.

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The Next Big Thing in Video Marketing

Unless you’ve been hiding under a rock for the past 10 years then you know that the best way to sell your idea, product or service is through marketing videos.

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Film Producers Teach Sales People How to Tell Phone Stories

Award Winning Film Producers Teach Corporate Sales People How to Create Video Stories on Their Phones.

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Patagonia’s Grounded Vision

No Cliff Hangers

Why Patagonia’s Grounded Vision Has Won Them Long-Term Love – Not Recognition

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Be What You Mean

A Spoonful of HR, Helps the Marketing Go Down
If there was ever a time to have a message and mean it – it’s now. Why? Because what’s really driving us to be our best, and perform our best in business, isn’t as simple as a pay check or work-at-home option. ..

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Voxy – CEO series delves into the ‘new organic’ of leadership

It’s not unusual for some of New Zealand’s CEOs to find themselves in the media for all the wrong reasons – criticised for their high salaries and scrutinised over performance…

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Success: Corporate videos keeping it real

Kim Goodhart and Reuben Pillsbury are tearing up the script in favour of a more ad lib approach to corporate videos.

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"You walk into our stores now and you can feel it. It’s different. People know why they are there. They’ve got a sense of duty. It’s not just because they are going to get paid. It’s actually I’m a customer myself and when I shop this is what I expect so that’s what I’m going to give to my customers."

Kirsten Riechelmann
Change Manager, Omni Channel, Mitre 10

"The first time that I saw the, 'Inside Mainfreight' video, was one of the most satisfying moments of my career because there were 2 different team members who were sharing the reasons why they worked at Mainfreight and they were using words that I’d never use in a million years but they were appropriate words that told their story."

Martin Devereaux
Group Manager, Team Development, Mainfreight

"You walk into our stores now and you can feel it. It’s different. People know why they are there. They’ve got a sense of duty. It’s not just because they are going to get paid. It’s actually I’m a customer myself and when I shop this is what I expect so that’s what I’m going to give to my customers."

Kirsten Riechelmann
Change Manager, Omni Channel, Mitre 10

"The first time that I saw the, 'Inside Mainfreight' video, was one of the most satisfying moments of my career because there were 2 different team members who were sharing the reasons why they worked at Mainfreight and they were using words that I’d never use in a million years but they were appropriate words that told their story."

Martin Devereaux
Group Manager, Team Development, Mainfreight

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