“I was very worried about not scripting and not having something staged. This is again the testament to Real TV understanding first and foremost what were we trying to achieve. So even in those customer stories with the questions that Reuben might have asked he was then able to draw the right stories and emphasise the right points, good or bad. Focused very much on the end outcome. And I think that’s a real art.” – Neha Bhardwaj, People Experience Consultant